This text provides application-oriented treatment along with theoretical discussion of the subject, thereby making it easy and effective learning. It specifically caters to the syllabus of Security Analysis and Portfolio Management or Investment Analysis and Portfolio Management or Investment offered in the second year of MBA and M.Com. programmes.
Step-by-step, the text introduces readers to market concepts, going from the basics of investment to analysis of investment, presented in a simple manner with real life examples and data from the Indian economy and corporate sector.
Key Features
— Empirically tested theories and concepts, using real data from Indian corporate sector
— Graphs and figures based on Indian data, to support the theory
— Pause for thought section at the end of each important topic, to reinforce concepts
— In-depth pedagogy, contemporary approach, and live examples using factual data


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Think and Win like Dhoni (Tamil)
The Asura Way (Marathi Edition)
The Practical Marketer 


















